This is the main privacy policy for and for certain services provided through The African Monitor and other Mediatechs, LLC websites and applications.

At The African Monitor,  we collect different types of information about our users for four main reasons:

. To provide personalized services unique to individual users.

. To help us to monitor and improve the services we offer.

. To sell advertising space on the site. This helps us to keep the site free for people who visit it.

. If we have permission from the user, to market services to them.

There may be other privacy policies that apply to certain services we provide. Please read these when you register or subscribe for these services on these sites.

We do our very best to protect your privacy by using security technology appropriately. This means:

we make sure that we have appropriate security measures to protect your information; and

we make sure that when we ask another organization to provide a service for us, they have appropriate security measures.

We will respect your privacy. You should receive marketing emails only from us and, if you agree, from other organizations we have carefully chosen. We will make sure it is clear when you can make these choices, for example, we have boxes you need to tick if you want to receive marketing. However, we may email you occasionally with information or questions about your registration, your subscription account or postings, for example, with reminders, warnings or copyright requests.

We will collect and use individual user details only if we have your permission or we have sensible business reasons for doing so, such as collecting enough information to manage subscriptions.

We will be clear in our dealings with you as to what information about you we will collect and how we will use it.

We will use personal information only for the purposes for which it was originally collected and we will make sure we delete it securely.

Our site is accessible via the internet. This means that people around the world who access our website can see anything you post on the website, for example, comments about an article.

What information do we collect?

We collect information on you:

when you register or become a member of The African Monitor

when you use the website

through cookies

if you choose to reveal information in postings, emails, and comments


The minimum information we need to register you is your name, email address, and a password. We will ask you more questions for different services, including sales promotions. Unless we say otherwise, you have to answer all the registration questions.

We may also ask some other, voluntary questions during registration for certain services (for example, professional networks) so we can gain a clearer understanding of who you are. This also allows us to personalize services for you.

To assist us in our marketing, in addition to the data that you provide to us if you register, we may also obtain data from trusted third parties to help us understand what you might be interested in. This ‘profiling’ information is produced from a variety of sources, including publicly available data (such as the electoral roll) or from sources such as surveys and polls where you have given your permission for your data to be shared. You can choose not to have such data shared with The African Monitor from these sources by logging into your account and changing the settings in the privacy section.

After you have registered, and with your permission, we may send you emails we think may interest you. Newsletters may be personalized based on what you have been reading on At any time you can decide not to receive these emails and will be able to ‘unsubscribe’.

Information collected using cookies

Cookies are pieces of text that may be provided to your computer through your web browser or application when you access a website or service. Your browser stores cookies in a manner associated with each website or service you visit. We use cookies to enable our servers to recognize your web browser or The African Monitor application and tell us how and when you visit and use The African Monitor through the web or through an application.

The African Monitor cookies also allow us to track when you have accessed content through The African Monitor. Each access is tracked using a unique identifier assigned to you in one or more cookies stored by your web browser or application and associated with The African Monitor.

The African Monitor cookies do not, by themselves, contain Personal Information, and we do not combine the general information collected through cookies with other Personal Information to tell us who you are. As noted, however, we do use cookies to identify that your web browser or application has accessed content through The African Monitor and may associate that information with your Account if you have one.

This Privacy Policy covers our use of cookies only and does not cover the use of cookies by third parties. We do not control when or how third parties place cookies on your computer or device. For example, third party websites may set their own cookies.

Logging in using social networking credentials

If you log-in to our sites using a Facebook log-in, you are granting permission to Facebook to share your user details with us. This will include your name, email address, date of birth and location which will then be used to form a “The African Monitor” identity. You can also use your picture from Facebook as part of your profile. This will also allow us and Facebook to share your, networks, user ID and any other information you choose to share according to your Facebook account settings. If you remove The African Monitor app from your Facebook settings, we will no longer have access to this information.

If you log-in to our sites using a Google log-in, you grant permission to Google to share your user details with us. This will include your name, email address, date of birth, sex and location which we will then use to form a “The African Monitor” identity. You may use your picture from Google as part of your profile. This also allows us to share your networks, user ID and any other information you choose to share according to your Google account settings. If you remove The African Monitor from your Google settings, we will no longer have access to this information.

If you log-in to our sites using a Twitter log-in, we receive your avatar (the small picture that appears next to your tweets) and twitter username.

Use of children’s data

We do not knowingly collect or store any personal information about children under the age of 16.

Information collected from third-party services

Some features of The African Monitor allow you to share content accessed through The African Monitor to Third Party Services, as well as your content through Third Party Services to The African Monitor. If you choose to connect The African Monitor to such Third Party Services, we may collect information related to your use of those Third Party Services, such as authentication tokens that allow us to connect to your Third Party Service accounts. We may otherwise collect information about how you are using The African Monitor to interact with those connected Third Party Services. Note that Third Party Services may have the ability to restrict the information that is provided to us.

We use Google Analytics to collect information about the use of this site. Google Analytics provides us with information such as how often people visit, what pages they visit when they do so, and what other sites they used prior to coming to this site. To accomplish this, Google Analytics collects the IP address assigned to you on the date you visit this site, but not your name or other identifying information. Google Analytics also places a permanent cookie on your web browser to define user sessions and recognize you as a return user the next time you visit this site.

We do not combine the information collected through the use of Google Analytics with personally identifiable information. Google Analytics uses only first-party cookies for data analysis, which means that the cookies are linked to a specific website domain, and Google Analytics will only use that cookie data for statistical analysis related to your browsing behavior on that website. The data collected cannot be retrieved by services from other domains.

Google’s ability to use and share information collected by Google Analytics about your visits to this site is restricted by the Google Analytics Terms of Service and the Google Privacy Policy. You can prevent Google Analytics from recognizing you on return visits by disabling cookies in your browser or deleting the Google Analytics cookies. You can also manage your settings for Google Analytics and opt-out of this feature by visiting Ad Settings or Google Analytics’ opt-out tools.

IP address and other Information collected

We automatically receive and record information from The African Monitor application or your web browser when you interact with The African Monitor, including your IP address and cookie information. This information is used to facilitate the collection of data concerning your interaction with The African Monitor (e.g., what content you have clicked on).

Generally, The African Monitor automatically collects usage information, such as the number and frequency of users accessing our website, the website features and applications, and its various streams of content. We may use this data in aggregate form, that is, as a statistical measure, but not in a manner that would identify you personally. This type of aggregate data enables us and third parties authorized by us to figure out how often individuals use parts of the African Monitor so that we can analyze and improve them.

Information aggregation

We collect statistical information about how people use The African Monitor (“Aggregate Information”). Some of this information is derived from Personal Information, such as your location (which, in turn, can be derived from your IP address or through location-based services used by your device). This statistical information is not Personal Information and cannot be tied back to you, your Account, your web browser or  The African Monitor application.

Information sharing

The African Monitor is designed to help you share information that you or people you choose to follow locate on the web. As a result, much of the information generated through The African Monitor is shared publicly or with third parties. The African content is public. We may also distribute content and feeds through an email digest to users who have elected to receive such email digests.

Public The African Monitor Activity Information:

Your activity on The African Monitor network is public by default and can be located by or distributed to anyone, although certain activity and information can be made private through your Account settings page (such as your The African Monitor Deeper/Top Twitter stories, The African Monitor Reader feed, items that you The African Monitor, and your Saved items). Individuals reading the aforementioned information may use or disclose it to other individuals or entities without our control and without your knowledge. Therefore, we urge you to think carefully about how you configure your The African Monitor settings, and what actions you take on The African Monitor.

Information You Elect to Share:

In addition to reviewing this Privacy Policy, you should also review the terms of service and privacy policies of any Third Party Services that you access through The African Monitor. The African Monitor respects the privacy settings/policies that you have selected with Third Party Services, and only shares information consistent with those privacy settings and policies.

You may otherwise access Third Party Services through The African Monitor, for example by accessing curated content. We are not responsible for the privacy policies and/or practices of these Third Party Services, and you are responsible for reading and understanding those privacy policies. This Privacy Policy only governs information collected on or through The African Monitor.

User Profile Information:

User profile information, including the display Name you select, the username you choose to use on The African Monitor, avatars or images you elect to upload and other information you enter on your profile (such as your bio), may be displayed to other users to facilitate user interaction within The African Monitor. Email addresses, Twitter, Facebook, and/or Google account name will not appear on your public profile unless you enter it in the bio area yourself.

Aggregate Information:

We share Aggregate Information with our partners, service providers and other persons with whom we conduct business. We share this type of statistical data so that our partners can understand how and how often people use The African Monitor and their services or websites, which facilitates improving both their services and how we interface with them. In addition, these third parties may share with us non-private, aggregated or otherwise non-personal Information about you that they have independently developed or acquired.

Information Shared with Our Agents:

We employ and contract with people and other entities that perform certain tasks on our behalf and who are under our control (our “Agents”). We may need to share Personal Information with our Agents in order to provide products or services to you. Unless we tell you differently, our Agents do not have any right to use Personal Information or other information we share with them beyond what is necessary to assist us. You hereby consent to our sharing of Personal Information with our Agents.

Information Disclosed Pursuant to Business Transfers:

In some cases, we may choose to buy or sell assets. In these types of transactions, user information is typically one of the transferred business assets. Moreover, if we, or substantially all of our assets associated with The African Monitor, were acquired, or in the unlikely event that we go out of business or enter bankruptcy, user information would be one of the assets that are transferred or acquired by a third party. You acknowledge that such transfers may occur and that any acquirer of us may continue to use your Personal Information as set forth in this policy.

Information Disclosed for the Protection of Us and Others:

We also reserve the right to access, read, preserve, and disclose any information as it reasonably believes is necessary to (i) satisfy any applicable law, regulation, legal process or governmental request, (ii) enforce these Terms of Service, including investigation of potential violations thereof, (iii) detect, prevent, or otherwise address fraud, security or technical issues, (iv) respond to user support requests, or (v) protect our rights, property or safety, our users and the public. This includes exchanging information with other companies and organizations for fraud protection and spam prevention.

Information We Share With Your Consent:

Except as set forth above, you will be notified when your Personal Information may be shared with third-parties and will be able to prevent the sharing of this information.

Email Communications:

If you sign up for The Daily The African Monitor email via The African Monitor website or in any other The African Monitor application, you will receive an email once daily highlighting some curated or other content on The African Monitor. If you sign up for The African Monitor Deeper/Top Twitter email alerts or a daily summary email of your The African Monitor Deeper/Top Twitter stories, you may select frequency and/or timing of such emails through your settings page.

Regardless of whether you decide to receive the above-mentioned email alerts, you may occasionally receive from us emails and other communication relating to your Account. These emails will only be sent for important purposes, such as password recovery or important communications regarding The African Monitor services and/or features.

We may receive a confirmation when you open an email from us. We use this confirmation to improve email deliverability and/or our customer service.  If you do not wish to receive emails from The African Monitor, you may unsubscribe from individual email communications through your settings page, or click the unsubscribe link in an email to cease all further email correspondence from The African Monitor.

Is Information About Me Secure?

Your Account information (including your Twitter, Facebook, Google or other third-party logins) is protected for your privacy and security. You need to prevent unauthorized access to your account and Personal Information by selecting and protecting your passwords appropriately and limiting access to your computer and browser by signing off after you have finished accessing your account.

We endeavor to protect Account information to ensure that it is kept private; however, we cannot guarantee the security of any Account information. Unauthorized entry or use, hardware or software failure, and other factors may compromise the security of user information at any time.

We store all of our information, including your IP address information, using industry-standard security techniques. Although we undertake regular security review and use industry Best Practices to keep your information safe, we do not guarantee or warrant that such techniques will prevent unauthorized access to information about you we store, Personal Information or otherwise.

What Information of Mine Can I Access?

You can access information associated with your Account by logging into the web version of The African Monitor, or through The African Monitor application. You can adjust settings and privacy preferences through your Account settings.

How Can I Delete My Account?

Should you ever decide to delete your Account, you may do so by visiting your Account settings page. If you terminate and delete your Account, any association between your Account and information stored by, or in connection with, The African Monitor will no longer be accessible. However, given the nature of sharing using The African Monitor, any public activity on your Account prior to deletion will remain stored on our servers and will remain accessible to the public. If you would like us to remove such stored information, please send us an email at

What Happens When There Are Changes to this Privacy Policy?

We may amend this Privacy Policy from time to time. Use of information we collect now is subject to the Privacy Policy in effect at the time such information is used. If we make changes in the way we collect or use information, we will notify you by posting an announcement on or within The African Monitor or sending you an email. A user is bound by any changes to the Privacy Policy when he or she uses The African Monitor after such changes have been first posted.

What If I Have Questions or Concerns?

If you have any questions or concerns regarding privacy using The African Monitor, please send us a detailed message to We will make every effort to resolve your concerns.

Effective January 11, 2019

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